FLK MobileCoupon
FLK MobileCoupon™ Deliver location-based promotions via MMS or mobile app with targeted coupons

FLK MobileCoupon™

FLK MobileCoupon™ is a comprehensive coupon and promotions platform for delivering location-based discounts and deals  to the mobile consumer. The popularity and acceptance of mobile and digital discounts is on the rise. Daily deals like Groupon and LivingSocial are changing consumer behavior to make people more comfortable with opting in to programs that reward them with discounts, coupons and vouchers. Already serving 40% market share of the Korean mobile coupon market, FLK now gives you a way to get in on this wave of consumer interest. FLK MobileCoupon has two great ways to deliver coupons:  via MMS to the mobile or via Augmented Reality (AR) mobile apps that consumers launch for location-based rewards.

Using either the MMS or AR delivery modes (outlined below), merchants can offer consumers coupon discounts, gift certificates, sales vouchers, or tickets to events. Coupons are created online from the FLK MobileCoupon Dashboard where there are hundreds of customizable templates to choose from. The templates allow users to customize the coupons with their own brand and promotional messages. The FLK MobileCoupon service is an easy way for operators to add mobile and location-based marketing to their promotional mix without developer costs or sharing revenue with third-party businesses like Groupon. Mobile coupons can be used for many types of promotions, both for loyal customers to encourage and reward repeat business and to attract new customers or nearby potential customers.

MMS Delivery

1. A company or merchant visits the FLK MobileCoupon Dashboard to select an MMS coupon template from the catalog of well-designed options.

2. Coupons are customizable for offer, logo and branding so the coupon goes to customers with a consistent company voice and style.

3. Subscribers sign up with their mobile operator or FLK MobileCoupon to receive LBS offers for certain types of merchants.

4. When a subscriber is in the vicinity of the merchant’s location, they will receive the MMS coupon directly to their phone.

5. The recipient simply opens the message and then saves the coupon to their phone.

6. Upon saving the coupon, the recipient’s demographic information can be gathered.

7. If available, the recipient can also launch an AR app (see below) via QR code or other promotion to learn more about the merchant, e.g. look at a menu, and then decide to redeem.

8. Once at the store, customer uses the promotion code to redeem the coupon (via bar code, QR code or secret code).

Augmented Reality Delivery

1. Coupons for promotion campaign are designed by the merchant in the FLK MobileCoupon Dashboard using customizable templates.

2. Mobile app goes into market and is available via social networks, QR code at participating merchants, app stores, etc. People become FLK MobileCoupon subscribers by downloading the AR app.

3. Subscriber launches app which starts up LBS. GPS data is sent to the FLK servers which matches the location and mobile user with their likely points-of-interest (POI) in the area (stores, restaurants, etc.). These locations then pop up on the mobile screen as a bubble indicating that there is a deal available.

4. User clicks on the location bubble to either open the coupon or approve receiving an MMS with the coupon. Recipient can also use their AR app to learn more about the merchant, e.g. look at a menu, and then decide to redeem.

5. Once at the merchant, customer uses the promotion code to redeem the coupon (via bar code, QR code or secret code).

Features & Benefits

  • Merchants can quickly add mobile marketing to their marketing mix without any development or hardware costs
  • Option to deliver coupons via MMS message or AR mobile app – depending on what will best suit your customer base
  • Use the simple FLK MobileCoupon Dashboard to customize coupon design and to test different offers easily
  • Integrate coupon service with your social networking efforts, loyalty programs, advertising campaigns, local events, big sales, and holidays
  • Extend an ad campaign or promotion with easy mobile app game that rewards users with coupons